Nonprofit Leaders: Are Your Clients & Volunteers Telling Your Story?

Once upon a time ... So, we know that storytelling is important to building relationships with potential supporters and volunteers. People want to know more about what your nonprofit organization does, and what impact it's having in the community. The more they learn, the more they will begin to trust you -- and that trust can lead to support in the form of their money, resources, or time.

So, what can make it difficult? One challenge for nonprofit leaders is finding those compelling anecdotes that make great stories. How can you capture the success stories that demonstrate the value you're adding to your constituents?

One of my clients helped me to discover one resource that may help you: GreatNonprofits.org.

This site enables nonprofits to share their profile with clients and volunteers who then post reviews about their experiences with the organization. GreatNonprofits.org intends to "help other people discover trustworthy nonprofits that are making a difference."

This could be a great way for nonprofit leaders to collect first-hand accounts from clients and volunteers and extend their nonprofit organization's online presence (there's even a connection to Facebook). If you work or volunteer for a nonprofit organization, take a peek at GreatNonprofits.org and see if your organization is listed -- there are over 1 million listed nonprofits, and 2,800+ organizations that already have been reviewed.

Has Your Team Defined its 2010 Vision?

Join Coach Colette for FREE Team Visioning Teleseminar: January 28, 2010